TikTok Shop Fees in Italy (2026)
Every fee a TikTok Shop seller in Italy pays per sale — commission, transaction charges, tax and fulfillment — in one place, with a worked profit example. Figures are labelled reported where TikTok has not published an official country schedule.
9% commission
Standard rate since January 8, 2026 (raised from 5%). Confidence: Medium — Rate rise confirmed by multiple seller publications; category exceptions vary.
| Fee | Rate | Notes |
|---|---|---|
| Commission | 9% | Standard rate since January 8, 2026 (raised from 5%) |
| Reduced categories | 7% for selected electronics and beauty-tech categories | Check your category in Seller Center |
| Tax | 22% VAT — charged on top of commission, not included | Model tax separately from commission |
| Transaction / payment | No separate transaction fee reported for EU Marketplace sellers | |
| New sellers | 4% for 60 days for new sellers (mission conditions apply) | |
| Fulfillment (FBT) | FBT available in Italy; per-unit fees by size tier — check the current Seller Center rate card |
What this means for your pricing in Italy
Italy pairs the EU5's standard 9% commission with its 22% VAT — the highest of the five markets. On a €30 sale that combination takes a bigger bite than in Germany or Spain, so Italian sellers need proportionally higher gross margins to land the same net.
Worked example: a €30 sale
| Line | Amount |
|---|---|
| Sale price | €30 |
| Commission (9%) | −€2.70 |
| Affiliate (10% example) | −€3.00 |
Then subtract your product cost, shipping or FBT, and expected refund cost. Run your exact numbers in the calculator.
Heads up: Italy figures reflect public reporting as of October 5, 2026 (confidence: Medium). TikTok revises fees often — always verify your category rate in Seller Center before setting prices.
Frequently asked questions
Is TikTok Shop commission 9% in Italy?
Yes — 9% standard since January 8, 2026 (up from 5%), with 7% for selected electronics and beauty tech.
What is the total tax load for TikTok Shop sellers in Italy?
The 9% commission plus 22% Italian VAT, charged separately. Model both lines before pricing.
Does Italy have a new-seller fee discount?
A 4%-for-60-days rate exists for new sellers under mission conditions — confirm in Seller Center.
Compare: all countries · fee calculator · fees explained guide
