MarginMints — Know what you keep

MarginMints Guides · Italy · Last reviewed October 5, 2026

TikTok Shop Fees in Italy (2026)

Every fee a TikTok Shop seller in Italy pays per sale — commission, transaction charges, tax and fulfillment — in one place, with a worked profit example. Figures are labelled reported where TikTok has not published an official country schedule.

9% commission

Standard rate since January 8, 2026 (raised from 5%). Confidence: Medium — Rate rise confirmed by multiple seller publications; category exceptions vary.

FeeRateNotes
Commission9%Standard rate since January 8, 2026 (raised from 5%)
Reduced categories7% for selected electronics and beauty-tech categoriesCheck your category in Seller Center
Tax22% VAT — charged on top of commission, not includedModel tax separately from commission
Transaction / paymentNo separate transaction fee reported for EU Marketplace sellers
New sellers4% for 60 days for new sellers (mission conditions apply)
Fulfillment (FBT)FBT available in Italy; per-unit fees by size tier — check the current Seller Center rate card

What this means for your pricing in Italy

Italy pairs the EU5's standard 9% commission with its 22% VAT — the highest of the five markets. On a €30 sale that combination takes a bigger bite than in Germany or Spain, so Italian sellers need proportionally higher gross margins to land the same net.

Worked example: a €30 sale

LineAmount
Sale price€30
Commission (9%)−€2.70
Affiliate (10% example)−€3.00

Then subtract your product cost, shipping or FBT, and expected refund cost. Run your exact numbers in the calculator.

Heads up: Italy figures reflect public reporting as of October 5, 2026 (confidence: Medium). TikTok revises fees often — always verify your category rate in Seller Center before setting prices.

Frequently asked questions

Is TikTok Shop commission 9% in Italy?

Yes — 9% standard since January 8, 2026 (up from 5%), with 7% for selected electronics and beauty tech.

What is the total tax load for TikTok Shop sellers in Italy?

The 9% commission plus 22% Italian VAT, charged separately. Model both lines before pricing.

Does Italy have a new-seller fee discount?

A 4%-for-60-days rate exists for new sellers under mission conditions — confirm in Seller Center.

Calculate your margin

Compare: all countries · fee calculator · fees explained guide